"ICON builds great trucks. People use them as they use them. Status, show, fun, off-road whatever. That's up to the buyer. These cars have over $100k just in parts in them. Not for most people but that is one of the cool things of niche vehicles. Serving a small group that loves them. I'm building one just like this (a step down) with my son, Crazy expensive but a project we love. I'll give it the same thing the rest of us get, born, live die. It will be my daily driver. Good luck…"
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